Channel Letter Signs

Your business has never been brighter.

Channel letters are a type of exterior sign that are frequently seen above store entrances and windows. These custom-made designs are internally lit to increase visibility. While channel letters are often used to form words, each letter is individually manufactured and mounted.

Materials that go into the channel lettering sign include colorfast acrylic sheeting (made from high-quality vinyl), UV-stable plastics, aluminum, and a light source if you choose illumination. The light source is often LED, which is cheaper than neon.

The difference between channel lettering and other signage options is each letter can have an individual structure to create a unique form. Channel letters can also be lit from multiple points, such as front-lit, front/back-lit, and reverse-lit.

Channel letters come in different varieties. Some might be better for your business and brand identity than others.

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Front-lit Channel Letters

The most common type of channel letter. Front-lit signs have acrylic faces, trim caps, and aluminum backing and returns.

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Reverse Channel Letters

Also known as halo channel letters or back-lit channel letters. This kind creates an embossed look. Instead of acrylic, the face is made of metal.

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Combination Lit Channel Letters

Some channel letters have illuminated faces that are a different color from the halo.

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Open Face

A popular choice for bars and clubs, the letters are lit with neon lights that are exposed rather than hidden behind the letter’s face.